Strategy. Systems. Results.

Marketing built for what’s next.

The Marketing KIT & Co. is a strategic marketing agency helping businesses, organizations, and communities build stronger brands, smarter digital systems, and measurable visibility.

The Marketing KIT & Co.
Built for serious growth
Strategy + Positioning
Digital + Search
Campaigns + Execution
Not another marketing vendor

We become part of the thinking behind the work.

The Marketing KIT & Co. brings strategy, creative execution, digital infrastructure, communications, and relationship-driven growth together under one roof. We help organizations connect the pieces so every campaign, platform, and investment supports a larger objective.

Strategy

Clarify the audience, message, opportunity, and direction before execution begins.

Systems

Build the digital, content, communication, and operational structure that keeps marketing moving.

Results

Measure what matters, refine what works, and keep the organization moving toward meaningful growth.

Capabilities

One agency. Connected expertise.

We build integrated marketing around the organization, not isolated tactics.

Strategy & Brand

Positioning, messaging, campaign strategy, brand development, marketing planning, and business development.

Digital

Websites, landing pages, SEO, AEO, AI search visibility, analytics, and digital optimization.

Content & Communications

Social media, content strategy, PR, email, photography, storytelling, and campaign creative.

Growth & Activation

Advertising, events, sponsorships, fundraising, lead generation, automation, and performance support.

Why The Marketing KIT

Built for organizations that need more than isolated tactics.

We combine strategic thinking with hands-on execution, giving clients one connected partner across the decisions, systems, and campaigns that shape growth.

Senior-level partnership

Direct access to the people leading the work.

Clients work directly with Brittany and Kit, from the strategic decisions through the execution. No layers of account management between the conversation and the work.

Connected Expertise

Strategy, websites, search, content, advertising, communications, events, and business development are planned as one system.

Strategy Through Execution

We help determine the direction and stay involved long enough to make sure the work gets done well.

Leadership & Perspective

Based in Huntington, West Virginia, with experience supporting economic development, public-sector, nonprofit, industrial, real estate, and professional-service organizations. Co-Founder Brittany Trippett is a member of the Leadership West Virginia Class of 2026.

How Engagements Work

A clear process from first conversation through execution.

Good marketing partnerships should feel organized from the beginning. We define the objective, scope, responsibilities, and next steps before the work gets complicated.

Discovery & Strategy

We understand the organization, audience, objectives, current environment, timeline, and constraints.

Scope & Roadmap

We define priorities, deliverables, responsibilities, timing, and the measures that matter for the engagement.

Build, Execute & Refine

We carry the strategy into execution, review what is working, and adjust the plan as the work moves forward.

Our Work

Trusted across industries, organizations, and communities.

A selection of organizations we support through strategy, digital marketing, communications, campaigns, and growth initiatives.

Calhoun County Commission logo
The 1982 Foundation logo
Mason County Development Authority logo
Polymer Alliance Zone logo
Eddie Harbert, Author logo
Future-facing visibility

Search is changing. Marketing has to change with it.

SEO is no longer only about ranking in Google. We help organizations build visibility across traditional search, AI-powered search, and answer engines through SEO, AEO, structured content, and stronger digital authority.

SEO + AEO

Traditional search. Answer engines. AI visibility. Content architecture. Technical foundations. Authority signals.

Agency Leadership

Strategy has people behind it.

The Marketing KIT & Co. is led by two founders who bring complementary strengths across digital growth, strategy, relationships, business development, and execution.

Brittany Trippett, Co-Founder of The Marketing KIT & Co.

Brittany Trippett

Co-Founder | Digital Growth & Strategy

Brittany leads digital strategy, websites, SEO, AEO, systems, analytics, and execution. She is a member of the Leadership West Virginia Class of 2026.

Kit Vance, Co-Founder of The Marketing KIT & Co.

Kit Vance

Co-Founder | Marketing Strategy & Business Development

Kit leads client relationships, marketing strategy, business development, partnerships, and the relationship-driven side of growth.

Let’s build what’s next

Bring us the goal. We’ll help build the path.

Whether you are repositioning a brand, launching an initiative, rebuilding your digital presence, or looking for a strategic marketing partner, let’s talk about where you are going next.

Start a Conversation